Ethical AI: When the Model Imposes Values Your Organisation Did Not Choose
A foundation model arrives carrying a value system its provider built: what it refuses, how it frames a sensitive subject, how it resolves a question with reasonable views on either side. That standard, not the organisation’s, is the one in force, and it changes with each model version without the Board’s consent. System prompts, retrieval, guardrails, and fine-tuning constrain the imported standard but cannot re-author it. Organisations can choose to accept the provider’s ethics, reject the deployments where it bears on people, or build alignment the organisation owns. This article sets out how a Board makes that choice, deployment by deployment.
