From AI Pilots and Projects to AI Strategy: Avoiding the Business Case Trap

Boards are approving AI initiatives at record pace – 92% of companies plan increased investment – yet only 1% have achieved AI maturity: the gap reveals a fundamental misconception about AI strategy. In this article, I expose why accumulating business cases creates fragmentation rather than transformation, and why Boards must shift from project-level approvals to orchestrating systematic AI capability before their disconnected pilots become an expensive collection of failures.